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Media and Communications Technician
Administrative Technician I/2014-16
City of Alameda, East Bay

Clerical/Administrative Support

For more info contact:
(510) 747-4900
Close Date: May 29, 2014
Salary: $24.05 - $29.23 Hourly


Under general direction performs a variety of basic technical work involved in the development, coordination and execution of City public communications including public education outreach and broad communication about the City and its programs, services, and activities. This position will participate in planning and organizing citywide communications to provide information to residential and business communities through various media portals.  Work in the class is closely monitored with detailed instructions given, particularly during earlier stages of employment; as the incumbent becomes more capable, he/she will work with a higher degree of independence.  This class is distinguished from that of other administrative support classes in that it is highly technical and specialized in media and communication. This position is assigned to the Community Development Department.




  1. Performs a variety of technical and administrative tasks involving information technology, website development and social media.

  2. Ensures compliance with industry technology standards, practices, and policies, and established procedures; participates in establishing procedures and forms and in developing and maintaining procedural and resource manuals and materials; coordinates and performs related statistical and clerical work, including document preparation and data entry.

  3. Coordinates communication activities, including preparation and distribution of publications, press releases, special event marketing, and manages the on-line building permit, website content, and social media monitoring; performs routine updates of images, creates forms and updates text information.

  4. Monitors operational schedules and methods, including those related to the introduction and implementation of news media and communication vehicles and technology.

  5. Coordinates assigned administrative activities.

  6. Establishes and maintains various records and complex record keeping systems, including specialized technical computer applications.

  7. Conducts various audits and routine studies, verifies data and information, and researches discrepancies.

  8. Operates a variety of machines and equipment; performs technical staff work pertaining to the operation and maintenance of specialized equipment and software.                 

  9. Serves as a resource to various boards and commissions, to provide consultation on presentations, public information methods and procedures, and prepares other related documents and materials.

  10. Participates in the day-to-day administration of assigned activities; may provide technical information; participates in establishing schedules, methods and procedures; implements established policies and procedures.

  11. Prepares and coordinates the distribution of e-newsletters, announcements, invitations and other outreach efforts; participates in public input for survey design.

  12. Coordinates online communication including Facebook, Twitter, Instagram or other City communication portals. 

  13. Provides lead direction and coordinates the work of assigned staff to ensure effective operation of assigned functional areas.




Possession of the employment standards does not assure advancement to the Examination or placement of the Eligible List. This is a competitive exam where a candidate's performance in the Examination will be judged in comparison with the performance of other candidates.  To be considered, applicants should possess the combination of education and experience necessary to provide the required knowledge and abilities for the position.  A typical way to obtain the knowledge and abilities would be:


Education/Experience & Other Requirements

Education:  Graduation from high school supplemented by specialized training and education related to media technology and communications.


Experience: Two years of administrative support experience, preferably in fields related to media technology and communications.


Other Requirements

Selected positions may require possession of a valid California Driver's License and satisfactory driving record as a condition of initial and continued employment.



KNOWLEDGE OF the management practices in public administration, including principles of organization and administration; modern office operations and administrative techniques; modern office equipment and designated specialized equipment.  Knowledge of applicable computer software and operating programs is desirable.  Ability to effectively perform assigned specialized entry level technical work; provide specialized technical information; perform technical and statistical work with speed and accuracy; operate a variety of modern office equipment including calculators and computers; maintain and utilize designated specialized computer software and operating systems; interpret and apply established City policies and governmental guidelines and regulations; interpret and analyze information; prepare complex statistical and computerized reports; use initiative and exercise independent judgment; deal with complex and confidential information; establish and maintain accurate records; acquire and maintain level of knowledge required for satisfactory job performance; communicate effectively; establish, maintain, and promote positive and effective working relationships with employees, other agencies, and the public; demonstrate an enthusiastic, resourceful, and effective customer service attitude.




PART I:      Application Review.  Applicants who meet the minimum requirements will be accepted into the exam. 


PART II:     An evaluation of those applications, and Supplemental Questionnaires to select those best qualified to continue in the exam.  FAILURE TO SUBMIT SUPPLEMENTAL QUESTIONNAIRE WILL REMOVE AN APPLICANT FROM CONSIDERATION.

PART III:    A Job Related Qualifications Appraisal Interview or Application Evaluation (weighted 100%).  A comprehensive review of each candidate's technical knowledge and overall suitability for the position will be conducted.  Candidates receiving a score of 70% or more will have their names placed on an Eligible List.  The ten (10) names highest on the list are certified to the department(s) having vacancies.  Placement on an Eligible List does not guarantee employment.  Tie scores will be broken by giving priority to the candidate based on the earliest application date.  Prior to appointment, a thorough reference check will be conducted and may include a credit check.  Final selection will be made from the Eligible List by the Department Head.  Federal law requires that, prior to employment, you must furnish proof of your identity and eligibility for employment in the United States, such as driver’s license, original Social Security card, US passport, or appropriate INS forms, etc.


Veteran’s Preference Credit:  A job applicant qualifies as a veteran if honorably discharged from active military, reservist, or National Guard duty of at least 18 consecutive months within the past five (5) years of the date of application. In case of discharge attributable to service-connected injuries or illnesses, the 18 months active duty requirement need not be fulfilled. An applicant claiming veteran’s preference credit must attach to their application, a legible copy of their DD-214 verifying the type of discharge and date(s) of active service.  NO OTHER DOCUMENTATION WILL BE ACCEPTED.



2.     Apply IN-PERSON at the City of Alameda Human Resources Department (Monday-Thursday, 8am-6pm) at 2263 Santa Clara Avenue, Room 290, Alameda, CA 94501


Applications must be filed no later than closing time on the last date to apply.  No photocopies or facsimiles are accepted.  It is the applicant's responsibility to allow adequate delivery time.  Resumes will not be accepted in lieu of a completed City Application. 



The City of Alameda encourages minorities, women and the disabled to apply.  It is the City's policy that all aspects of employment and promotion shall be without regard to sex, marital status or disability (except where dictated by requirements of the position), race, sexual orientation, political affiliation, religious creed, color, national origin or age.  Qualified disabled persons must be able to perform the essential functions of the position with reasonable accommodations.  No individual may pose a direct threat to the health or safety of himself/herself or other individuals in the workplace.  Barring undue hardship, reasonable accommodations can be made in the application and examination process for disabled individuals or for religious reasons.  Requests for reasonable accommodation should be made in advance to the Human Resources Department.  Hearing Impaired TDD (510) 522-7538.


The information contained herein is subject to change and does not constitute either an expressed or implied contract. 


For Benefits information, please visit our website at: A detailed summary for this position can be found under Management and Confidential Employees Association.

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